The Cupcake Craze

By Samia Nasir, University of Texas Dallas In the virtual world of advertising today, there are too many campaigns for a person to even fully comprehend.  Bright, blinking colorful ads trying to convince you to buy a product, or follow a certain cause. In this craze, how can one company stand out? I have pondered [...]


Social Media Is What You Make It

By Zanae Jones, Boise State University “Hello”, my phone wakes me in a solemn voice. Flashing lights hit me like a cold shower.  I was having a hunting dream about one of my friends posting an unflattering picture of me in Facebook. I turn to see who is calling me at 5 am. “Oh”, I [...]


The Generation of Technology

By Taylor Warinner-Calixto, Boise State University I am part of the Generation of Technology. In the past couple of years technology has changed drastically. The internet is now at the tip of our fingers at all times of the day. The majority of people now have smart phones and a variety of tablets with light [...]


Life Would Not Be the Same Without Social Media

By Rachael Davari, St. Edwards University I can honestly say that my life would not be what it is today without the internet or social media. I would not be nearly as happy as I am nor would I be the person that I am today. It has introduced me to my family from across [...]


From Afghanistan to New York Via Social

By P. Christopher J. Daigle, Boise State University Before attending college, the internet and social media helped me to arrive at many destinations. When I was 17, I joined the Army and rotated for two deployments. One was to Iraq and the other to Afghanistan. In between conducting my normal duties of flying UAVs, I [...]


How Social Media Impacts Lives

By Madison Nowak I am one of those types of individual who over thinks a situation or worries until I feel just about ready to explode. I try to focus that energy into my passion which is theater, my outlet, just like many others have their own. Although, I may be fully aware as a [...]


Facebook Taking Over

By Kaylee Green, Boise State University The modern day social networks have taken 58% of the world hostage with 56% of those people being loyal to Facebook. I am sad to say I among those 58% and I can absolutely say it has changed me as a person from the intended use, social, to my [...]


ROI for Restaurant Brands with Social Media Marketing

Owners of a local pizza franchise present DFW Humane Society with proceeds from their social media campaign. Have you ever thought about leveraging social media marketing for your restaurant? 
It’s a common problem – restaurants want to be engaging with their clientele; they want to use social media marketing tools to get more patrons walking [...]


Why Does My Website Need Social Media Engagement?

It’s possible you have more knowledge about social media than you know.  You likely have a Facebook page, LinkedIn, and/or a Twitter account. Perhaps you are on Google+ or whatever else is the hot social media flavor of the month, and undoubtedly, you have watched videos on YouTube or Vevo. That said, being an unpremeditated [...]

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